This will be big!
A few posts ago I mentioned the worlds first co2 neutral festival- co2penhagen - that is to take place in august 2009.
Today a colleague and I interviewed one of the two girls who originally took the initiative to make this happen - a third has just joined the force. The three of them are supported and aided by a whole horde of event makers, researchers, scientists, artists, musicians, politicians, journalists, PR-people etc.
Today I spoke to Katrine Vejby, and she was so enthusiastic, inspiring and smart, I have great faith in this!
The concept is all about great initiatives and ideas spawned by ordinary people and students. About bringing them out in the open to show that you do not have to be Al Gore or Ghandi to make a real difference.
An important point for them, and certainly for me as well, is that they do not just buy co2-quotas, call themselves neutral and go right on consuming and polluting, business as usual, as too many others do these days. That is the sad part of sustainability suddenly being hip and commercial.
But not this lot! No quotas in sight, only creative minds and a wish to make a difference while still reaching even the most sceptic out there.
Just go for the music and atmosphere, then! And the heated spa!